Yaroslav StepanenkoUnlocking Efficiency in User Interviews: My Latest DiscoveryProblem: Cumbersome User Interview ProcessingSep 3, 2023Sep 3, 2023
Yaroslav StepanenkoWhat is Product Marketing, and what do PMMs do?Before you dive into this article:Mar 31, 20211Mar 31, 20211
Yaroslav StepanenkoHow to Measure Product-Market FitGet started with Product-Market Fit RadarOct 19, 2020Oct 19, 2020
Yaroslav Stepanenko2 Tips on how to scale your product by ignoring your users’ feedback:1. Don’t act on feedback from those unloyal users who define your product’s core value differently than your loyal users do.Oct 8, 2020Oct 8, 2020
Yaroslav StepanenkoHow to launch a product successfullyThe phone balanced high-end quality with a mid-range price tag, offering a top of the range smartphone on the level of a flagship Samsung…Dec 16, 2019Dec 16, 2019
Yaroslav StepanenkoA Practical Setapp Guide For Measuring Product-Market FitIf you Google anything around “product-market fit”, you’re going to find hundreds of articles saying why this is so important for startups…Dec 3, 2019Dec 3, 2019
Yaroslav StepanenkoWhy, when and how to run user interviewsCustomer or User interviews are invaluable for product and SaaS marketers, providing you go about this the right way. Here at MacPaw, we…Nov 28, 2019Nov 28, 2019
Yaroslav StepanenkoThe Secret of Growth: How to Achieve $1M ARR in 6 MonthsOn 25 January 2017, we launched Setapp. In six months, we had already achieved $1 million ARR (Annual Recurring Revenue), reaching over $4…Nov 26, 2019Nov 26, 2019
Yaroslav StepanenkoDemand For Subscription Services Continues to IncreaseSubscription services are everywhere, and demand for them continues to grow. According to recent a U.S. Census Bureau’s American Community…Nov 24, 2019Nov 24, 2019
Yaroslav StepanenkoinThe Startup6 Metrics to Track for SaaS Company GrowthTo grow a software as a service (SaaS) business, every decision must be backed by data. Being able to work on gut instinct is a great…Nov 13, 2019Nov 13, 2019